• Creating a PR Strategy
   

• Constructing media lists
   

• Crafting press materials; fact sheets, bios, press releases, media alerts etc.
   

• Media outreach to generate press
   

• Editorial placements (print, web, TV)Event Promotions (pre-and post-event media coverage)
   

• Oversee media on site at events (red carpet management, interviews, photography agencies etc.)
   

• Build relationships on behalf of brands/clients
   

• Facilitate key introductions with key members of the media

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